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Kohl signs Avril Lavigne.

6 March 2008 30 Comments

In a partnership with Avril Lavigne, Kohl’s Corp. will expand its exclusive brands with the launch of Abbey Dawn, a juniors lifestyle brand.

Watch Avrils’ video as she discusses her clothing line… Fashion show included.

Kohl’s will introduce the brand in July for back-to-school, and it will feature new fashion collections every 60 days.

Expected to blend an authentic rock ’n’ roll attitude with a feminine edge, the junior line will retail from $24 to $48. Both apparel and jewelry will be available for the launch, with other categories to be added later.

LOOK FOR THE AVRIL LAVIGNE ( ABBEY DAWN) LINE ON OUR WEBSITE

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30 Comments »

  • Taylor said:

    Avril is so awsome!!!!

    # 13 March 2008 at 12:51 pm
  • Taylor said:

    Avril is so awesome!!!!

    # 13 March 2008 at 12:52 pm
  • miki said:

    avril lavigne me encantaa me fasina su musica y eya me parese iper…la re adoro…besos a todos

    # 19 March 2008 at 4:17 pm
  • Anu said:

    Hi!Cute Avril!i am from Mongolia!maybe you don’t know my country,but If you know,it will be cool:-)i love you! I love you!i am your number1 fan. If you come mongolia,i will be sooO happy:-*you came china.so i think you can come here.it is near from china

    # 26 March 2008 at 3:25 pm
  • Shani!~ said:

    I heard somewhere it was coming out with new stuff every 9 days??? 60 makes a lot more sense, tho.

    # 26 March 2008 at 4:43 pm
  • Anu said:

    Please come mongolia:-(Avril!there are so many fan of you!!! You came china,so you can come here!plz! We love you!

    # 27 March 2008 at 10:04 am
  • Avril Lavigne, Top 99 women of 2008 - Why is she so famous? « Vivre Magazine On-line said:

    [...] Read our earlier post on her clothing line “Abbey Dawn” [...]

    # 12 April 2008 at 10:40 pm
  • Courtney (an Avril Lavigne Blogger) said:

    I’m a little late in commenting to this post, but I thought you or your readers might be interested to know I searched around and discovered the source of the name “Abbey Dawn” - the nickname Avril was given by her dad and she’s now using for her clothing line.

    Abbey Dawn is a real place and, considering Avril’s career now, it turned out to be a VERY appropriate nickname for her father to give her as a little girl.

    If you want to read about where Abbey Dawn is (or was) with a few pictures and link to a map,

    Hope you enjoy it! :)

    # 17 April 2008 at 9:28 am
  • zorisita said:

    slt à tout ca va bien avril lavinge moi j’aime bcp bcp et tres =)=) <3 <3 mon msn : zacreay@hotmail.fr goodbye kiss bisou.

    # 26 April 2008 at 6:58 am
  • LILIJANA said:

    avril zakon si

    # 30 April 2008 at 11:11 am
  • LILIJANA said:

    avril v pevsiki karjeri si zakon vsi te poslusajo celi svet te ljubi in poslosa tvojo skladbo to debest

    # 30 April 2008 at 11:13 am
  • ivie said:

    Hay Avril!! luv your music. hay have you all ready came to nevada kuz if not could u come over here kuz your music ROXX and im doing a report for english on you. so if you have a myspace could you find me and add me please?!! if you decide to add me my e-mail is ivielovick13@yahoo.com. so add me if u have one please.
    P.S. the report thing im not trying to be stockeris just a thing i hafta do for english class. my friend is doing britney spears. my other friend is doing hannah montana.and another guy is doing a name that just cant escape my head, the beasty boys. iv’e never heard their music so… if you go onto myspace and look me up there should be a face looking up into the camra and its kinda blury. anyways add me pleaze

    # 30 April 2008 at 7:24 pm
  • sara said:

    hi avril i am sara from syria i love u so so much and all my friends love style your song and every thinks
    so plz can u come here to syria i know it is hard for u but try that .
    i want u gust to know that there is a sweety fan in the meidel-east love u so much

    # 8 May 2008 at 1:52 pm
  • CRISP said:

    ela é tão gira **

    # 4 July 2008 at 1:46 pm
  • katia said:

    ciao avril io sono katia e sono la tua fan N.1 io da grande voglio essere come te sei stupena

    # 24 July 2008 at 12:34 pm
  • dILLA said:

    I don’t have any words to say these wonderful feelings except I Love you so………….., avriL! Can You come to Bali Island to see me, pliZ! I’m your Sweetest fans!

    # 25 July 2008 at 4:55 am
  • Alson said:

    I LOVE YOU AVRIL LAVIGNE….you rock so much I’ve already bought most of ur clothing line already lol keep designing that awesome stuff

    p.s Will you be making a perfume anytime soon ??????????????????

    Your biggest fan

    # 30 July 2008 at 5:16 am
  • fernanda said:

    muito bom velho !
    avril te amo , ♥

    # 1 August 2008 at 6:23 pm
  • Courtney said:

    Everyones ragging on MILEY CYRUS for how she dresses. But think about it.. This picture is like almost an exact outfit of hers. I know Avrils older, but Miley apparently idolizes her.

    # 11 August 2008 at 4:41 pm
  • dashielle and carmel said:

    hi avril u rock…..

    we hope you’ll accept our invitation in friendster…..we love u……..you rock….your awesome……we wish yuo’ll have a concert again in the Phil. YOU ROCK…. we hate hana montana…we luv u….COME BACK IN THE PHILIPPINES…….hannah montana sucks…. we hate her because she followed your moves andstyle… plss send us message here in the Phil. bye tnx…

    # 16 August 2008 at 5:35 am
  • juan said:

    harika bi kız

    # 16 August 2008 at 7:49 am
  • GirlsTalkinSmack.com - Celebrity Gossip Blog, TV, Fashion, Pop Culture & Movies » Avril Lavigne Refused by Malaysia said:

    [...] Source [...]

    # 21 August 2008 at 10:30 am
  • missy said:

    mwahhh…keep rocking!!!i definitely love your style!!

    # 26 August 2008 at 1:12 pm
  • Avril Lavigne said:

    That would be sweet to go see Avril Lavigne in concert in Beijing China. Her tour date says it’s October 6th. After watching the olympics, I really want to visit Beijing now.

    # 26 August 2008 at 5:09 pm
  • irem said:

    avril lavigne güzel bir kız onu seviyorum

    # 6 September 2008 at 9:48 am
  • Amanda said:

    She is totally awesome !!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!

    # 6 September 2008 at 7:42 pm
  • yuly said:

    guau me parese super es tan original y ademas de seso es una super cantante me fasiiiiina

    # 8 September 2008 at 8:48 pm
  • sarah said:

    thats so good

    # 1 October 2008 at 5:15 pm
  • sarah said:

    من خیلی دوستش دارم

    # 1 October 2008 at 5:17 pm
  • xxavril lavinge xx (sh) said:

    hii avrillllll I love you soooo soooo mucth …
    you my angel and my life …
    you the best singer in the world…
    I hope to see you …
    I love you to end life ….

    # 4 October 2008 at 10:43 am

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